Bringing together top minds from inside and outside our industry!
Former Manager, Walt Disney World Resorts®
John Formica is a leading authority on tourism, hospitality and service industries alike. John has inspired audiences across the globe with over 3,000 keynotes and seminars to associations, business communities, health care professionals, colleges and students, showing them how to create a Disney-like culture, team relationships, small business growth and transforming any existing service level into a Magical customer experience.
Master Sales Trainer, LeadCycle
With over 30 years of specialty retail experience, Joe Marcoux has managed, owned, and sold retail fitness businesses. Since the sale of his last retail venture, Joe has played the roles of consultant and coach for high-ticket sales in the specialty fitness equipment and electric bicycle industries.
By helping systemize sales approaches, Joe helps sales people and organizations have measurable, repeatable and scalable growth.
President, National Bicycle Dealers Association
From a pro 24 hour racer to a bike shop owner, club founder and National Sales Manager, Heather Mason is a bicycle industry advocate, business developer, columnist, and athlete who shares her knowledge, insight and passion with everyone she meets.
With a mission to get more people on bikes, strengthen the bicycle industry, and shape the IBD future, her mission is to awaken a new culture of retailers; those willing to battle the roller coaster ride of the digital landscape and embrace the ultimate retail strategy.
Director, League of American Bicyclists
Bill first joined the League in 2002 and brings a depth of knowledge of all of the League's programs and work throughout the country. Bill started at the League as a membership assistant and since has directed the Smart Cycling and Bicycle Friendly America Programs before being appointed Executive Director.
He holds a BA in History from the University of Florida and an MA from George Mason University.
More than just great seminars...